Luxury

Given the current economic climate, I think it is incumbent upon the luxury industry to redefine luxury as enduring, enhanced value and, therefore, a necessity rather than an extravagance.

The private flight sector took a major hit when CEOs of the Big 3 automakers went before Congress and were scolded for flying in on their corporate jets. To their detriment, they hadn't been given the one counter-punch that could have safeguarded their position and that of the private flight sector and nullified the scorn of the committee panel.

Each brand must inform its clientele.